Monthly Archives: November 2016

“You Said to Be Cool, But I’m Already Coolest”: Who Are the Real ‘Merchants of Cool?’

“Teens are the most studied generation in history” (00.39) by advertisers. Merchants of Cool is a PBS documentary film that explores the various ways in which brands study these teens in order to successfully market their product. This documentary argues … Continue reading

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Spinning the Truth: The Role of Public Relations as seen in “Wag the Dog”

Wag The Dog (1997) • Barry Levinson [Director] Starring Robert De Niro, Larry Beinhart, and Hilary Henkin Written by: Raquell Muniz, Katie McGarrity, and Macklin Brigham Date: November 08, 2016 Spinning the Truth: The Role of Public Relations as seen … Continue reading

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