Segregated Commercials

After watching numerous Miller lite “Man Up” commercials I realized that every commercial was made up of either entirely white characters (in most of the commercials) and then there were a few commercials that were exclusively made up of African American actors.

Do you think this is a legitimate portrayal of segregation within American society or is it an attempt to portray an idealized dominant ideology by the dominant class?

The ratio of White to Black dominated commercials is also interesting to look at. I could only find three all black Miller lite commercials while there seems to be well over ten white dominated commercials.

African American Dominated Commercials


Momma’s Boy



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